Staging Your Scottsdale Home or Phoenix Home To Sell
If you want to give your Scottsdale or Phoenix home a much greater chance to not only sell quicker, but to command a higher asking price as well, then staging your home is likely a good investment for you to make.
Besides being your Scottsdale real estate specialist, I have recently teamed with Genie Mattingly of Designs by Genie, a professional interior decorator firm. The reasoning is simple: I know that a well-staged home will sell faster, and at a better price.
This makes my clients very happy, which is my number one goal.
What is Home Staging?
So what exactly is home staging? Genie says "staging is to enhance the warmth and beauty of the home; to guide and optimally showcase the home while highlighting strong selling points. This is accomplished with furniture placement, furniture rental (if needed), vignettes, cleaning, minor maintenance, lighting, etc.”
In simple terms, it’s bringing out your home’s best features. This helps your home sell quicker, and at a higher price.
In fact, The National Association of Realtors® has reported that staged homes sell almost 50 percent faster than non-staged homes, and The Wall Street Journal reported in 2003 that "staging speeds up sales in a sluggish market and can bump up prices from two percent to ten percent...”
Staging YOUR Home
Perhaps you are not aware that staging can help sell your home or are somewhat resistant to staging your home because of sentimental reasons. After all, you love your couch where it is – it’s been there for twenty years… Allow me to illustrate an example:
Genie and I recently worked with a semi-retired couple who were downsizing. They had a lot of memories tied up in their home, and considering changing anything to make the home more appealing to a buyer was very emotional. But Genie put them right at ease and worked at their pace, which made everyone very happy. Again, a happy client ultimately means a successful real estate transaction, which is what everyone aspires for. And that’s exactly what happened.
Having a professional designer make these types of suggestions has been well-received by my Scottsdale real estate clients. Also, my partnership with Genie allows me to concentrate more on marketing and showing your home, which is what I do best. Plus, staging almost always pays for itself, and then some.
If you are considering selling your Scottsdale home, contact us today to get the competitive AND design edge you need to sell your home fast and for top dollar!
Click the logo below to contact Genie if you would like a personal, no-obligation, staging quote for YOUR Scottsdale or Phoenix home.

I'm Echo Farrell of the Farrell Group, and we want to be your Scottsdale Realtor®.
I’ve been a Scottsdale and Phoenix area resident for over 18 years, and have an unparalleled knowledge of the area. Choose us as your Scottsdale Realtor®, and we would be happy to introduce you to our Valley’s unique lifestyle and exciting attractions. You’ll also love our attention to detail and our handling of “the little things” that other Realtors® simply won’t get involved with (handling paperwork, attending all meetings, assisting in all inspections, insurance, warranties, and much more). In fact, much of our business is from referrals from happy, super-satisfied clients, and we invite you to join them.
When it comes to buying or selling your Scottsdale home, the first thing you need to do is contact a knowledgeable, experienced Scottsdale Realtor®. Homes in the Valley of the Sun are always in demand, so contact us today and get an experienced Scottsdale real estate professional working for you.
If you have any questions or require assistance, please contact us.
|